The Skincare Brand You Haven't Heard Of
- Jessica Imbriglio
- Mar 1, 2015
- 2 min read
I love discovering new things. It's that exciting moment that makes you feel like you've hit the jackpot or dare I even say, experience "product nirvana"?? Well, it happened to me
when I spied a product that I had heard about on the shelves at my local Target.
Yes, Target! So what, you may wonder, is this brand you've never heard of ??
Laneige.
Laneige is a Korean skincare brand, that is being exclusively carried at Target. In fact,
it's actually Amore Pacific's sister brand, so I was already pretty confident that their
products would be fabulous and I was right. As it turnsout, Laneige is a french word
meaning "snow". What does snow have to do with skincare?? Think water.
Water = dewey, hydrated, radiant skin. (yes, please!) In fact, with over over 7,000 forms
of water available in the world, this company has developed an actual " Water Science Technology" that infuses their products with things such as magnesium, zinc and other collagen restoring bio peptides.
If you are unfamiliar with the Korean skincare regime, it has does have a few more steps
than we American gals may utlitize (no facewipes here). Here's the quick run down:
1. Cleansing
2. Skin Refining (toners)
3. Essences* (serums/ampoules)
4. Masks
5. Emulsions (light moisturizers)
6.. Creams (heavier moisturizers)
*this step can include two or more different ampoules going from lighter to heavier
This line has such an array of products online that I was intially giddy and overwhelmed
at my options. However, In store there is a nicely edited assortment. So picking the
product best suited for your skin type won't be an issue.
Since I have an abundance of other products at home, I decided to go with the
Multi 4 in 1 Cleanser with Papaya enzymes ($22)
and the Water Sleeping Mask ($23), which is infused with Orange flower, Rose
and Sandlewood, brightening anti-oxidant Hunza Apricot & retexturizing Chestnut
Extract.
The cleanser was AMAZE. It said it would remove makeup, sunscreen, exfoliate and
cleanse all at once. It completely lived up to it's claims. Heck, even my husband loved
it. Next up, the sleeping mask. This mask, unlike traditional ones, is meant to be
applied over your moisturizer as the final step before sleeping. It fully absorbed before
my head hit the pillow and I woke up to plump, refreshingly youthful looking skin. I am
so impressed with the products, that I now want to explore ALL the other options
for my skin type.
Do yourself a favor and check them out next time your in your local Target...I mean,
you know your gonna blow a $100 on a bunch of other stuff there anyways. So why
not score some amazing products that will make you feel like you discovered the next
best thing in skincare? And don't worry, you secret is safe with me.
Check them out @www.us.laneige.com
Instagram: Laneige_us
Facebook: Laneige US

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